Tag Archives: internet

COGENT Internet

Hi Guys… I’m looking for a bandwidth provider for our office. We have nearly 20 PC s . Do you think is it worth to get COGENT Internet for… | Read the rest of http://www.webhostingtalk.com/showthread.php?t=1740392&goto=newpost Continue reading

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How Create a Successful Blog Business in 2019 in 5 Steps

The post How Create a Successful Blog Business in 2019 in 5 Steps appeared first on HostGator Blog . With more than a billion active websites and blogs on the internet today, there are more than enough resources and guides on there on how to start a website or blog. The problem with the majority of these, is that they are either outdated, self-fulfilling and just trying to make money off a lead, or they simply don’t provide the value their audience is looking for. Today I have a wonderful reference guide for you that is different from the rest. Not only is there no fluff, it’s also loaded with great actionable content to help you build a blog, brand, and business for 2019. I previously wrote a great resource on how to turn your blog into a profitable business , but what I didn’t cover in detail was the base structure and foundation for how to get there in the first place. That is what we are going to explore today. Let’s get started and create something amazing! 1. Analyze Your Potential Niche and All Big Competitors First things first: Plan out why you are launching a new website or blog, how it’s going to provide value to your audience, and also how it will make money. These are all key metrics that you should know before getting started, as it will make the whole creation and promotion process a lot easier. To accomplish this, you need to analyze the competition and see what’s already working, how you can make it better, and discover who is the right audience. To get started, ask yourself the following: Why am I creating a blog in the first place? How can I serve better value than the competition? What are the best long tail keywords to rank for? What is the best way to monetize my content? Once you have answers to these questions, you can then start scanning through Google and searching for your competition and seeing what they are doing. You can also use tools like Google Trends, Ahrefs, SEMRush, Ubersuggest and other SEO analysis tools to give you an idea of where your blog and business idea should be headed.   2. Pick a Great Domain Name and Set Up Your Web Hosting The domain name for your blog is important. Not just from a branding and SEO aspect, but also because you are going to be stuck with it for the life of your site. With that being said, take the time to research a good domain name and don’t just pick the first one that is available. To get started, run a simple domain search and see what’s available. Anything simple and generic is going to be taken, but here are a few tips to help you out along the way. Stick with .com, .net, or .org — no one likes the other variations. Stay away from numbers and dashes in your domain name. Register your personal name if it’s available, even if just for future use. Make sure your domain is easy to spell and remember. If you keep coming up at a loss for what domain name to register, you can also perform a Google search to look for domain name generators  and  domain expiration services . You may even decide to purchase a domain from its current owner .  A decent com/net/org domain name could run up to a few hundred or even a few thousand dollars, but if it’s perfect for your business or blog idea, then it might very well be worth the initial investment. When it comes to web hosting, don’t spend too long trying to understand how the complex world of web hosting works. Something as simple as a shared hosting plan with HostGator is more than fine. Should your site grow in size and need more features or server power, you can upgrade to a better plan at anytime.   3. Go Live with 3 to 7 Initial Articles on Your Site “Content is king,” or so they say. However, you need to remember that there are now more than a billion active websites and blogs on the internet today — all of which are creating new content and flooding the search results. This means more competition, and increased time, money and effort spent on ranking. With this in mind, I want you to focus on only creating 3 to 7 different articles for your site when going live. These should be “pillar” content articles that are at least 1,800-2,000 words long and have real value. Also be sure that they are full of nice stats, authority references, data sheets or charts, and anything else you can include to make them look great. If you are really willing to put the work in, I would recommend adding a nice video, infographic, or any other custom designs you can add in. Remember, these should be relevant to whatever the purpose of your blog, brand, or business is, so you can reference them as a reliable source time and time again.  We’ll get to the importance of all of this in the next section.   4. Start Promoting Your Content to the Masses This is actually going to be the most important part of this whole process—and the potential deciding factor in the eventual success of your blog. Most people think it’s the content creation that will make your site, but it’s actually the promotion . As I mentioned earlier, it’s best to go live with your site when you have around 3-7 articles live. Just make sure these are really great articles that you can reference to time and time again. Now, when it comes to the actual promotion of the content on your site, you have a few options. I recommend you take a look at this content promotion expert roundup , that’s loaded up with a ton of ideas on how to effectively promote your content, many of which are free! Some of the most effective methods include: Guest blogging on other relevant websites and blogs Using social profiles and platforms to grow backlinks Starting a podcast and interviewing other experts Creating custom infographics and submitting to directories Analyzing competitor sites and creating better content 404 broken link building and outreach to sites As you can see, each of these methods are very unique, but also free. More than anything else, they will simply take your time and effort.   5. Further Explore Your Industry and Monetization Options Jump forward a few weeks or months, and you should have everything above in place. Your site will likely also have some nice organic and social media traffic flowing to your site. With the focus on promoting just a handful of articles on your site, these should be creeping up in the search results daily as well. Now it’s time to take a look at everything you have in place, and how to make it even better. Beyond exploring different topics and reference guides you can create for your site, you should also be exploring new media mentions and link building options as well. Here are 70+ more ideas to start scaling in different directions. Monetization is also a big focus now as well. With traffic flowing through your site, you can start testing different call to actions, affiliate offers, sales copy, and how your audience is reacting to your content. To truly master the art of making money online with a website or blog, you need to put in the time to split test and find new improvements and opportunities daily. This is something that will take place during the life of your site.   Ready, Set… GO! Exciting stuff, right? I always love creating new sites and projects, as you never know what they might lead to in the coming months and years. No matter what your expertise is, how many sites you’ve created, or even if you’re a complete newbie… this is a simple five step formula that results in success time and time again. Enough about me and my advice for creating something potentially life-changing and amazing. Now it’s time for YOU to take action and make things happen! Find the post on the HostGator Blog Continue reading

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Founded by Internet Entrepreneurs for Internet Entrepreneurs, Name Hero wants to help you build your Reseller Hosting business! [B]For t… | Read the rest of http://www.webhostingtalk.com/showthread.php?t=1737752&goto=newpost Continue reading

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WordPress Help!

Hi All, I currently have a wordpress site hosted with Zen Internet, however the performance is less than adequate and im looking to move…. | Read the rest of http://www.webhostingtalk.com/showthread.php?t=1737564&goto=newpost Continue reading

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How to Create a Social Media Holiday Marketing Plan

The post How to Create a Social Media Holiday Marketing Plan appeared first on HostGator Blog . The holiday season is fast approaching, it’s time to get ready for shopping, spending time with your family, big meals, and… social media marketing? Yes, this time of year is perfect for developing a top-notch social media marketing plan! Marketing doesn’t have to be a challenging task anymore. There are plenty of different ways to reach a wide range of audiences. The most difficult decision you have to make now is deciding which sales methods you’re going to use this year. Fortunately, we’ve made it easy for you. Here are four top ways you can add some seasonal spice to your social media marketing campaign. 1. Link Your Social Media to Your Holiday-Themed Emails First, spread the cheer through your emails! You can use a tool like Constant Contact to build wonderful holiday-themed marketing emails. Make sure you take advantage of all of the holidays, Halloween, Thanksgiving, Christmas, and small, fun, social holidays in between. Email marketing is successful because you can reach a large group of people almost instantly. Typically, marketing emails have a 21.80% read rate and a click through rate of just under 3%. Initially, these numbers may not seem impressive. However, take the time to consider that if you send emails out to 10,000 people, about 280 people are going to click through. Those are now 280 people that are much more likely to purchase a product from you. One great way to boost your click-through rate is to increase your email personalization. You can do this by segmenting email lists based on previous behavior. For example, if someone clicked through on a previous email, send them more of that type of email to incentivize them to make the purchase.   2. Use Festive Hashtags If you’re looking for a way to boost your marketing reach with Twitter or Instagram, start paying attention to  holiday hashtags . When people use hashtags, all of the same hashtags can be viewed on one page. For example, if someone uses #EmailMarketing, anyone can click the phrase and see what everyone who used that particular hashtag is talking about. You may be wondering how this fits in with the holidays. It’s simple. If you use hashtags for the holidays such as Christmas, New Years, or Thanksgiving, your posts will appear when someone searches #Christmas or #NewYearsDay. When you use hashtags, you increase your visibility, especially when the topic you choose is being widely discussed, like during holidays. Don’t stop at just the mainstay holidays. There are plenty of fun “secondary holidays” that often start trending, like #NationalCocoaDay. Take advantage of these holidays by checking out an event calendar and scheduling your upcoming posts accordingly.   3. Incorporate Buyer Keywords Into Your Content Did you know that Google’s algorithm prioritizes certain content and businesses during the holiday season? This is because a user’s intent usually changes around the holiday season. They are more likely to buy. The first thing you have to do is make a list of keywords you’re going to target throughout your content. Google Keyword Planner is an ideal resource for looking up keywords and seeing how popular they are. If you are an eCommerce business, this is a great time to focus on creating content with targeted buying keywords. Some example of buying keywords to target this holiday are: Best holiday gifts this year Best gifts for entrepreneurs Cute holiday dresses Don’t forget: it’s normal to start working on holiday keywords months in advance. By the time the search volume is in the thousands, you’ll already be in a comfortable ranking position. Use Google Keyword Planner to find low competition, high search volume keywords to create content with less competition. If the competition is low or medium, you have a much better chance at ranking towards the top of Google.    Once you’ve decided on keywords, it’s time to put them in your content. SEO Yoast is a tool that lets you target specific keywords and ranks how well you use them on each page. Make sure you follow all of the suggestions at the bottom of the Yoast plugin, and you’ll increase your chances of ranking for your chosen keyword.   4. Add a Retargeting Pixel to Your Checkout Page Why is a retargeting pixel important for your checkout page? Shockingly, up to 80% of people who start filling up an online shopping cart will leave before making a purchase. These are people that were obviously close to buying but changed their mind for one reason or another. You can use a retargeting pixel to bring them back in and secure the conversion. There are multiple types of ads you can use to target these folks. One of the best ways to convert is by offering them a discount, as in this example from  Cole Haan : If they’re browsing the internet and see your add with “Get 10% off now” on the banner, it may be enough to bring them back to complete their order. You don’t have to worry about people who complete the checkout getting these ads. You can program the pixel to “burn” upon completion of their order, which will take them off the “audience” list.   Social Media and Your Holiday Marketing Game Plan Having a game plan is important in any marketing situation.  The holiday season is perhaps one of the best times to draw in new customers and get old customers to come back and try new products. Your social media is important in determining how much traffic comes your way. If you use the tips and tools provided, you should be able to get a steady flow of high-quality traffic to your business page, which translates to more sales. Happy holidays! Find the post on the HostGator Blog Continue reading

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