Tag Archives: hostgator

Free Webinars You Don’t Want to Miss in February

The post Free Webinars You Don’t Want to Miss in February appeared first on HostGator Blog . The HostGator team is pleased to announce not one, but two, FREE webinars we’re hosting this month to help you get more out of your website and web hosting! Learn more and RSVP at the links below: February 13: Build Your Website with the Gator Website Builder! It’s now easier than ever to build a professionally-designed, reliable website without needing a ton of technical skills – thanks to the new Gator Website Builder from HostGator! Join us February 13th for a FREE webinar as the product team from HostGator.com demos the powerful new Gator Website Builder.It’s time to make your website dreams a reality. Register now . February 20: Live Demo: HostGator’s New Customer Portal The updated HostGator Customer Portal arrives March 2019, with an intuitive new look designed to make your life easier, so you can get back to focusing on what matters – creating great content for your website and managing your business. Join us February 20th for a FREE webinar where we’ll share an exclusive sneak peek and guided demo of the new customer portal. Register now. Find the post on the HostGator Blog Continue reading

Posted in HostGator, Hosting, VodaHost | Tagged , , , , , , | Comments Off on Free Webinars You Don’t Want to Miss in February

5 Reasons to Set Up Your Email List with Constant Contact

The post 5 Reasons to Set Up Your Email List with Constant Contact appeared first on HostGator Blog . Email marketing plays a critical role in engaging your customers. It’s an opportunity to build a quality relationship beyond website visits. With the help of email, small businesses can level the playing field against their large corporate competitors. Sending a personalized message to each subscriber opens the door to more revenue. However, your team needs the right platform to facilitate the behind-the-scenes action. Constant Contact makes it possible with its powerful features and benefits. Ready to take your email marketing to the next level? Here are five reasons to use Constant Contact today. 1. Customizable Templates Small businesses run on limited resources. It’s not feasible for your team to know every aspect of email marketing. So, when it comes to designing email templates, your team may get stuck on what to do next. You all may decide to send plain-text messages or stick to the cookie-cutter templates. Constant Contact gives your small business more options with hundreds of customizable templates . Each template is easy to edit with a reliable drag-and-drop experience. Your team can personalize the colors and fonts to match your brand. Research shows that 46% of all email opens  happen on mobile devices.  Therefore, it’s imperative to build mobile-responsive email designs. But no worries, Constant Contact handles the heavy lifting for your small business. Moreover, templates should coincide with your intended message. From holiday designs to event invitations, your team can fit the right design with the right copy. No more generating templates from scratch, too. These reusable templates offer flexibility for every campaign. Forget the hassles of creating your own templates or hiring an expensive designer who can. With Constant Contact’s customizable templates, you get high-quality designs at your fingertips.   2. Targeted Campaigns In email marketing, it’s not good enough to just send any message to your subscribers. An irrelevant email gets quickly ignored, leaving your customers confused and frustrated. Personalization is important when developing your campaigns. You want every message to have a purpose and offer value to the recipient. As  Forbes contributor states: “All your email messages should offer some value to your users. That could be showing them your best content, offering discounts, or letting them in on news they won’t find elsewhere—whatever it is, it needs to mean something to your target audience.” Segmentation helps you deliver the right message to your consumers. Your segments may differ because of your marketing goals. You can send specific emails based on purchasing behavior, shopping habits, or even geographic location. Constant Contact’s click segmentation feature lets your team automatically add a subscriber to a list every time the contact clicks a link, a button, or a clickable image in your email. You then can send more targeted, behavioral messages. Avoid the trap of placing your subscribers inside a marketing box where they all receive the exact same message. Instead, your team should aim to customize the inbox experience with smart email marketing automation .   3. Contact Management As your small business begins to grow, you’ll want to keep accurate records of your contact list. Performing a regular check of your contacts ensures everyone in receiving relevant messages. A healthy email list is one free of inactive subscribers who haven’t opened your emails in a long period of time. For some companies, this period may be six months or one year. List maintenance acts a safeguard. Your goal is to connect with interested buyers desiring to hear about your products and announcements. If you already possess a list, Constant Contact offers the option to upload it from Excel, Gmail, or Outlook. Still in the list building stage? No problem, the platform also lets you add new contacts from your Facebook page and website. Contact management is essential to your small business operations. Rather than forget or neglect it, take action with Constant Contact.   4. Performance Tracking Before email became a legitimate marketing tool, companies sent out random emails to announce an upcoming sale or remind subscribers about a local event. No one really thought about measuring the effectiveness of each campaign. Over the years, tracking the performance of your emails has become a major aspect of email marketing. Teams are evaluating everything from open rates to click-through rates to bounce rates. Constant Contact provides real-time tracking to observe who’s opening, clicking, and sharing your emails. The in-depth reporting allows you to measure campaign performance over time and see who is engaged and who isn’t. Take a simple approach to improve the performance of your campaigns. John Grimshaw ,  analytics and data manager at DigitalMarketer, offers his advice: “An easy way to improve click-through rate is to avoid over-selling your products or services through email and instead focus on getting people to click your link. The body of the email only has one job: sell the click.” Performance tracking is crucial to understanding your small business’s email marketing efforts. Constant Contact makes measuring your impact easier.   5. Loyalty Incentives For small businesses, customer retention is a key part in sustainability. You want customers to stick with your brand, rather than purchasing one item and never seeing them again. Loyalty is often earned in the customer relationship. It’s unrealistic to assume if a customer buys from you once that they will repurchase. You need to offer something in return to entice them to revisit your brand. Offering loyalty incentives is one solution to maintaining your customer base. An incentive can include anything from a 10% coupon on the next purchase or a special invitation to an exclusive event. With Constant Contact’s PLUS plan , your team can create a mobile-responsive coupon within an email and track when it’s claimed, shared, and redeemed. This tactic helps boost referrals to your small business. Keep your customers coming back for more with loyalty incentives. Email is the vehicle to drive engagement and sales.   Email Marketing With Confidence Leveraging email marketing will equip small businesses to compete in today’s marketplace. With Constant Contact, your team can save time and money with customizable templates and targeted campaigns. Skip all the hassle and add  Constant Contact to your email marketing toolkit. Find the post on the HostGator Blog Continue reading

Posted in HostGator, Hosting, VodaHost | Tagged , , , , , , , | Comments Off on 5 Reasons to Set Up Your Email List with Constant Contact

How to Use Content To Build Trust

The post How to Use Content To Build Trust appeared first on HostGator Blog . Running a small eCommerce business is hard. Every day it feels like competing with the big guys is a bigger challenge than ever. You can’t afford offer the convenience and low prices of businesses like Amazon and Walmart, so how are you supposed to compete? One of the areas small businesses can win on is trust. But where past generations would develop trust by getting to know the person behind the counter each time they came in to shop, today you need to figure out how to build a comparable relationship online. For most businesses, the best option is with content marketing . Why Trust is So Important to Business Consumers have limited money to go around, so every spending choice they make has to count. If you’ve ever had the experience of buying something only to realize the product didn’t perform as needed or the business didn’t offer adequate support, then you know how emotional the experience can be—it can feel like a betrayal, even if the financial cost itself was small. Consumers want to buy from brands they can trust. This is backed up by research. PwC found that 43% of consumers name trust as an important factor when choosing a brand—falling only behind price. And if anything, finding ways to build trust is even more important for eCommerce businesses, since your customers can’t see and feel the products they buy before they hand over their money. How do they know they’ll receive their order and that it will be what they need? Or if it’s not, that they can work with the company for a painless return? They have to trust you.   How Content Marketing Builds Trust If your main source of interaction with customers is your website, you have to use that space to show your customers who you are and why you’re trustworthy. And telling them they should trust you isn’t as powerful as showing them. Content marketing is how you show rather than just tell. And it works. The Content Marketing Institute’s (CMI) 2018 research found that 96% of the top performing B2B marketers say they’ve built trust with their audience, and 81% of B2C marketers that do content marketing say their audience views them as a trusted resource.   Content marketing successfully builds trust for a few main reasons.   It emphasizes helping over selling. One of the core tenets of good content marketing is that you can’t make it all about you. CMI’s research found that 90% of the businesses that are most successful in their content marketing efforts say they put their audience’s needs first . If you think about all of the people you trust in your life, you’ll probably realize that a key feature of those relationships is that they’re not all about what the other person can get from you. Good relationships include mutual care and effort. While the relationship between a business and a consumer is obviously different, this part holds true. If the only messaging your audience ever sees from you is pushing the hard sell, you’re not giving them any reason to trust you. But when you commit time and resources to creating content that’s genuinely helpful to them, you show them you care about them beyond the bottom line.   It demonstrates your expertise. This is especially important for service-based businesses. You can use content like blog posts, videos, podcasts, and ebooks to show your audience that you have the necessary skills and knowledge to do the work you want them to hire you for. Even for businesses that sell products, content gives you a chance to show your audience that you understand what they care about—a necessary step in providing products designed to better meet their needs.   It shows the humans behind the brand. People will never feel the same kind of connection to a logo or brand name that they do to another human being. But your business isn’t just a brand, it’s made up of people. Creating original content gives you the chance to show more of the people behind the business and humanize the brand for your visitors. When consumers associate names and faces with your business, as well as products, it makes you more trustworthy.   5 Tips for Creating Content that Earns Customer Trust Doing content marketing isn’t enough on its own to earn customer trust, you have to do it well . To help you put together a content strategy that will earn you the trust of your audience, here are five important strategies to employ.   1. Put the customer first. It’s human nature to think about your own needs and priorities, but when it comes to content marketing, you have to put real effort into putting your audience’s needs and interests first. Take time to understand who your audience is and what they care about. Then craft your content strategy around them . That means not centering your products and services (although you can mention them anytime doing so is useful to your audience). Focus first on providing value and building a relationship with your audience, and only later on selling. If you build trust first, you’ll be more successful when you do make the sales pitch.   2. Create unique content. This was one of the main suggestions Cathy McPhillips, Vice President of Marketing at the Content Marketing Institute, offered on a recent call. She’s noticed way too much content out there from different brands that cover all the same topics. “Why would you trust one company over another if they’re pushing out the same information?” she asks. There’s no room for differentiation if you’re repeating information someone else has already provided, and it doesn’t give your readers any good reason to trust you over another brand. So look for gaps in the information that’s out there. Or make sure that if you do tackle a topic your competitors have already covered that you bring a unique spin or angle to it.   3. Use your subject matter experts. This is another point Cathy made: marketers aren’t always the best experts on the industries they’re working in. “Just because they’re the best writers and the best communicators in the business does not mean they know their product the best,” she pointed out. But you don’t have to create content entirely on your own. “Lean on your other departments,” Cathy said. “Use all your internal resources to help you be an expert and be someone your customers trust.” As an example, she brought up  Indium , a company in the specialized and highly technical industry of solder supply. The marketing team there will never understand the products and industry as well as the engineers in the company do. So they made the engineers a part of their content by creating video interviews . The video content provides valuable information to their audience while also positioning the company as experts in the industry. 4. Be authentic. People can recognize pandering. If it looks like you’re trying too hard to relate to your audience—while they always know that just underneath your actions is the desire to sell you something—it will drive them away. That means you have to find the right mix of focusing on what they care about, while also staying true to yourself in your marketing. If your research suggests your target audience is full of people likely to love Star Trek, slipping a reference into your marketing can be a way to connect with your audience on a more human level—but only if you’re also enough of a fan to get the reference right. Do try to incorporate the language and interests of your target audience into your marketing, but only insofar as you can do so naturally. If a marketing choice feels forced, you’re probably better off not using it.   5. Be transparent. People have come to expect the worst from many companies they work with. When you hear about a big company covering up a data breach or attempting to silence employees that complain about harsh working conditions, are you ever surprised? You can set yourself apart by embracing radical honesty . Some brands are already doing this with their content marketing and seeing great success. Publishing about your failures, providing the numbers about where your earnings go, sharing employee salary information, or even highlighting use cases where your competitor’s product is a better choice are all ways to boldly tell your audience who you are. Someone who’s just as upfront about their flaws as their strengths will always be more trustworthy than someone’s who’s all bluster. If you’re not ashamed to admit the truth, even in areas where it’s not entirely flattering, that shows your audience that they can trust what you have to say.   Build Trust, Build Business For the customers that will never meet you in person, you need to find a way to still connect with them as a human being. Content marketing provides that opportunity and enables you to build relationships with your audience while demonstrating all the reasons they can trust you. That’s more valuable than just making a sale, it’s the path to creating loyal customers.   Find the post on the HostGator Blog Continue reading

Posted in HostGator, Hosting, php, VodaHost | Tagged , , , , , , , , | Comments Off on How to Use Content To Build Trust

Use a Website Builder to Create Your eCommerce Site in 8 Steps

The post Use a Website Builder to Create Your eCommerce Site in 8 Steps appeared first on HostGator Blog . Today building an online store is easier than ever. As a result, eCommerce stores have been exploding in popularity. Before, you’d need to hire a professional developer to build the complex elements required to sell products online . But, with today’s web builders you can literally drag and drop your way towards creating your first eCommerce store. Below you’ll learn how a website builder can help you build an eCommerce store in record time, the benefits to doing so, and the steps you’ll want to take to get started. Why Use a Website Builder? When you’re building an eCommerce store you have a lot on your plate. You not only have to research your market, name your store, determine what products you’re going to sell, set your prices, calculate shipping, and market your store, but you need to build a website on top of all that. To make your life much easier, you can simply choose from dozens of professionally designed and created eCommerce themes available with a website builder. Then, all you have to do is customize them to your liking. This will not only save you a ton of time, but it takes the guesswork out of designing a store that looks good and converts.   What to Look for in an eCommerce Website Builder You’re going to have a lot of options to choose from when it comes to choosing the right eCommerce website builder for your needs. There are a ton website builders out there, but ultimately you’ll want to choose a builder that’s best suited to the needs and goals of your store. Here are some features to keep an eye out for: An extensive theme selection with niche-specific theme choices. A selection of responsive themes that look good and function properly on any screen size . A drag and drop builder to quickly customize your eCommerce site. Bundled eCommerce features like inventory management and coupon creation. A high-performance hosting environment behind the builder. A solid support team to walk you through any issues. Once you’ve settled upon an eCommerce website builder, it’s time to start creating your store. If you’re still unsure about what builder will be best suited for your needs, then take the new Gator builder for a spin. It includes all of the features above and more.   How to Use Gator to Create Your eCommerce Store Building out your eCommerce store with a website builder is a pretty simple and intuitive process. If you’re using the Gator builder, you can follow the simple steps below.   1. Select Your Theme Gator has over 100 responsive templates you can choose from, all of them designed by skilled professionals knowledgeable about web design best practices . And to save you time and make the choice easier, they’re categorized based on common types of websites , so you can quickly find a template that matches the kind of online store you’re starting. Every Gator template is responsive, so you don’t have to worry about doing any extra work to make sure your website looks good on mobile—which is crucial in an era when a significant amount of online shopping happens on mobile devices. But you can also quickly check and see how your website will look on a smaller screen during the design process by clicking on the mobile icon at the top of the editor. Take some time to browse your options and find something you like. The closer your template comes to the design you have in mind, the less work you’ll have to do to bring it line with your vision. And when you get your website done faster, you can launch your store and start making money sooner!   2. Customize Your Design Once you’ve selected your template, get to work customizing it for your business. Easily move any element on the page to where you want it to be by clicking on it, dragging it to a new spot, and dropping it into place. Add unique copy and change out fonts and text size by clicking on the text already on the page, or adding a new text box. You can do that by clicking on the plus sign in the editor, or in the Sections setting on the menu on the left side of the page. Change out the images included in the theme by uploading your own in the Style section on the right side of the screen, and add new ones by selecting Images when you go to add a new section. In the left side menu, you can add Elements to the page, such as buttons, contact forms, a map to your business site, and your social feeds. Also on the left side menu, you can easily change out the color scheme and backgrounds in the template, and add any new sections to the page you want included. The editor is designed to be easy for even beginners to use, so spend some time playing around in it to get a feel for what you can do.   3. Decide How to Organize Your Site Organizing your website well is important both to make sure it’s intuitive for your visitors and to improve your SEO. For an eCommerce store, a good site organization requires considering two main things: What are the most important pages to include on your main menu. What are the most customer-friendly categories to divide your products into Your main menu should include the most important pages on your website. For almost all businesses, that will include your Home page, About page, and a Contact page. For customers that provide services, it may also include a portfolio or gallery that collects examples of your work. For those with product-based businesses, you can include a general Products link in your main menu with the main product categories listed underneath it. Or you can include the main product categories in the menu themselves, if there aren’t that many. In Gator you can update the Menu by scrolling over it, clicking on Pages Menu, then selecting Manage Pages. You can drag different page names to the place in the menu you want them to be in. Delete a page from the menu by clicking on it, then clicking on the trash can that shows up to the right. And add a new page by clicking Add Page and filling in the information for it in the form that comes up. Gator will helpfully create a unique URL for you that reflects the page name, but you can edit the URL if you’d prefer it to be something else. When determining the best categories to use, try to get inside the heads of your customers and think about their priorities when looking for your products. If you sell floral arrangements, useful categories may include the main occasions people buy flowers for (weddings, sympathy, romantic gestures, etc.), price points, or the primary colors present in an arrangement. Think about what customers most consistently ask for when coming to you. In Gator you can manually create your most important category pages in the main editor, and also add more categories in the Store app, as you’ll see later in step #5. To add relevant subcategories that will show up in the dropdown for your main menu pages, add a new page for each subcategory and drag it underneath the page you’ve added to the main menu. You can use this page to highlight all the relevant products that fall into the category, and to optimize your site for the relevant SEO keyword. Figuring out your site’s organization will help you determine the different pages you need to create, which prepares you for our next step.   4. Create Your Main Pages Your template will come with a number of pages already created. Now you just need to make any changes to the pages already supplied so they match what you need, and add any new pages you want to the site. Common pages to consider creating (or modifying) in this step include: Your homepage that communicates your unique selling proposition (USP) and highlights your most popular products. An about page that tells visitors what your store is about and highlights your mission. A gallery or portfolio that showcases your work. High-level category pages that group similar products based on attributes your customers will be looking for A blog where you can post educational information, product updates, and more. A contact page that tells customers how to reach out and get in touch, and includes your address and hours if you have a physical location. For any pages you create that don’t come supplied with your theme, you can simplify the creation process by copying a similar page you already have and going from there. For each of these pages, take a few minutes to optimize them for SEO for keywords relevant to your online store. And consider opportunities to promote your email list or include CTAs to drive sales wherever relevant.   5. Upload Your Products With the above steps taken care of, it’s time to start adding your products to the website. In Gator, click on Store in the menu on the left side of the page, then Manage Products and Orders. This will take you to the Gator store app, where you can start adding your products. The app will walk you through the process in a number of easy steps. Select whether it’s a physical product or service. Fill in name, pricing info, and your description. Upload your product photo. And voila! You’ve created your product. You can add each product you’ve added to the relevant pages on your website by going into Elements, selecting Products, and dragging the product box to where you want it on the page.   6. Setup Your Payment Processor Without setting up and integrating a payment processor your customers will have no way of actually paying you. In the Gator store app, you can get your payment information set up by clicking on Settings, then Payment Providers. The app makes it easy to add PayPal and Stripe to your store, so you can securely process credit card payments. 7. Setup Your Order and Shipping Details Also in Settings, you can fill in the main information needed to complete orders, such as shipping costs, the address order emails will be sent to, and the tax rate that should be applied to all orders. Filling all these in will help automate the process when orders come in, so that you have an easier time processing them in a timely manner and tracking them over time. You can also add relevant legal documents, tracking details for shipments, and create templated customer emails to automatically go out when orders are made, shipped, and delivered. In the Advanced Features section, you can enable discounts, offer variations of products (such as by size or color), and simplify the shipping process with Shippo integration . You can also set up product categories that allow customers to display products grouped by attributes they have in common. While you can also create category pages in the Editor, this automates the process and makes it easier for you build out the different possible categories your customers may want to filter product results by.   Finish Your eCommerce Store and Launch! With Gator, you can build out a simple eCommerce store in a matter of hours. And while stores that include a lot of products or categories will take more time than that, adding everything you need will be a simple process. The faster you can get your website up, the sooner you start making money from it. Dive right in and start building now! Find the post on the HostGator Blog Continue reading

Posted in HostGator, Hosting, VodaHost | Tagged , , , , , , , , | Comments Off on Use a Website Builder to Create Your eCommerce Site in 8 Steps

Why Your Online Store Needs Omnichannel Marketing

The post Why Your Online Store Needs Omnichannel Marketing appeared first on HostGator Blog . Your online store is up and running. You’ve got a blog, an email list, and social media accounts on the platforms where your ideal customers spend the most time. You’re marketing your store through lots of channels, but are you coordinating those efforts or missing opportunities? Omnichannel marketing can help you connect all your marketing pathways for better results. Here’s a primer on what omnichannel marketing is, how it can help you grow your business, and how to begin. What Is Omnichannel Marketing? Despite the “omni” in the name, omnichannel doesn’t (and shouldn’t) mean marketing in every channel in existence. And it’s not the same thing as multichannel marketing, which is—you guessed it—marketing in multiple channels. Instead, omnichannel marketing creates a single, holistic view of customer behavior by collecting and analyzing data across channels to create customized offers and consistent customer experiences in every channel where they encounter your business. For businesses, the benefits are more and better data for more effective promotions, more conversions, and a greater likelihood of attracting the kinds of shoppers who make more purchases. SAS found that consumers who shop in more than one channel spend “ three to four times more than single-channel customers do .”     Imagining Omnichannel Marketing Here’s a simple way to think of the omnichannel approach to building customer relationships. Let’s say the owner of your favorite restaurant knows your name, your favorite table, and your partner’s favorite dessert order. When you see her in your neighborhood, she always says hi and asks how you’re doing. That’s roughly analogous to an omnichannel customer experience—the restaurant owner always recognizes you and keeps up with how you’re doing and what you like, even when she’s not actively trying to sell you dinner. You’re probably going to dine at her place often and enjoy it. But what if she only sometimes gave you a warm welcome at the restaurant and didn’t recognize you at other times, or made it weird at the grocery store by telling you about her restaurant like you’d never been there? How likely would you be to dine at her restaurant again? That’s the kind of awkwardness and lost business that omnichannel marketing can help avoid. Think about how your marketing channels work together and where you can improve.   How Can You Make Your Marketing Omnichannel? The first step is to gather all your data in one place, or as few places as possible, so you can get a good view of how people find your store and shop there. Using the same payment service provider across all your sales channels—web, social media, in-store—can go a long way toward setting up your omnichannel marketing situation. That’s because payment providers (like Square) collect data you can use in your marketing efforts. This omnichannel sales data can help you get started by providing the same types of data in the same format so you can easily track customers’ purchase behaviors in each channel. It can also streamline your loyalty program so customers can earn and use points online and in-store if you have brick-and-mortar or pop-up locations. Once you’ve got your sales data centralized, check in on your web and social media analytics. Google Analytics is the best-known tool for website traffic analysis , and you can use it to analyze your email and social media data, too. To keep things simple, you can use a WordPress plugin like MonsterInsights to bring your Google Analytics data into your WP dashboard . You can also use the Google Analytics tracking code for your site in your marketing emails. For example, Constant Contact walks its users through the process of adding the code , checking links for known issues, and gathering data from email campaigns to see who’s opening your emails, what they click, and what they buy. Google Analytics can track your social media traffic, too. Neil Patel’s walkthrough of Google Analytics’ social media reports is filled with details you can apply to your omnichannel marketing program. Maybe the most important thing is that Google Analytics can report on conversions sorted by your goals. And it breaks down conversions into last-interaction and assisted categories, so you can see whether a particular visitor from social media to your site bought during that visit or later on. With all of this traffic data and your sales data, you’ll have a better map of how all your channels work together (or don’t yet) to bring customers to your social media channels, your email list, and your store, and what those customers do along the way. Then it’s time to start refining and testing your efforts so that the journey from potential customer to loyal customer is as easy as possible. For example, you can use your data to improve your customer segmentation for more highly targeted and specific email and social media campaigns. You can also use this data to create more effective retargeting ads —another way to ensure that your customers and site visitors see the things that interest them and make them want to return to your store.   The Omnichannel Marketing Takeaway Discussions about digital marketing and data analytics can get very detailed and technical. If you’re interested in going down that path, there’s a world of information online for you. If you’d rather keep things simple, here’s the takeaway: Omnichannel marketing uses data from all your channels to show you where your customers go and what they do so you can get to know them and keep up with them. Omnichannel marketing uses data from all your channels to make your customers feel recognized and welcome through personalized and targeted email, social media, and other campaigns. Omnichannel marketing tools that collect and analyze your data are inexpensive or free. With good data and and a carefully thought-out omnichannel approach, you can give your customers what they want, earn their loyalty, and grow your business. Find the post on the HostGator Blog Continue reading

Posted in HostGator, Hosting, VodaHost | Tagged , , , , , , , , , | Comments Off on Why Your Online Store Needs Omnichannel Marketing