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Looking Into The Past To Predict The Future: The History Of The Internet

The post Looking Into The Past To Predict The Future: The History Of The Internet appeared first on HostGator Blog | Gator Crossing . In a digital era where connectivity and technology are terms as ubiquitous as food and water, it’s easy to take the Internet for granted and not pay it any more mind beyond your latest tweet. In fact, relatively few people really understand what the Internet is, no less the origins of the world wide web or how it has grown over time to reach its current capabilities. Although this information might strike you as irrelevant, it might be wise to take minute and learn the basics just as you should understand the fundamentals of a car, considering that the Internet will undoubtedly be the tool that defines the 21st century.   Birth of “The Net” Conceptualization – The Internet was conceived in 1962 by J.C.R. Licklider of MIT as a “Galactic Network” that would connect a group of computers so they may access data and programs regardless of where a single computer was located. Experimentation – After MIT researchers Leonard Kleinrock and Lawrence G. Roberts expanded upon Licklider’s idea and theorized the feasibility of such an invention, they managed to successfully link two computers from Massachusetts to California via a low speed dial-up telephone line in 1965. Development – By 1968 the Defense Advanced Research Projects Agency, or DARPA, guided the technology and its development under the project name ARPANET and honed the boarder aspects of the project, such as its structural and technical parameters, architectural designs, and key components like the Interface Message Processors (IMP). Inception – After the very first host computer was connected to the first node at UCLA in 1969, the Stanford Research Institute connected and host-to-host messaging was born. Following this with the addition of two nodes that dealt with application visualization projects, four host computers were connected to ARPANET. Sophistication – As more and more computers were added to the network, function and utilization was the focus for improvements. Software was subsequently devised and the Network Control Protocol (NCP) was implemented, thus leading to the need for more applications. In 1972, the budding network saw its culmination in the construction of the ultimate coordination tool– electronic mail. Integration – Soon the ultimate goal of ARPANET turned to incorporating other separate networks through the foundational idea of Internetworking Architecture where they may be independently designed for a unique interface. This would be referred to as “internetting” and throughout the late ‘70s and early 80’s there would be extensive development of LANS, PC’s and workstations that would not just lead to more networks, but to more modifications of the initial model. Evolution – As the Internet grew, so did the progressive management issues; in particular were the router insufficiencies, the transition to the Transmission Control Protocol/ Internet Protocol, and problems regarding a single table for every host after they all were assigned names for easier public use. This latter was accommodated by the creation of the Domain Name System (DNS) that would mitigate the task by properly distributing hierarchical host names into Internet addresses. Mainstream – By the mid 90’s, the Internet was a respected and well-supported technology that was embraced not only by those in the research communities, but the mainstream masses for personal communicative uses too.   What Brought About the World Wide Web Documentation – One of the key factors in the successful building of the Internet into what it is now was the free promotion and sharing of research and data. The new, dynamic, and real-time exchange of knowledge was critical to the concept of an online, interconnected community. Community – Though the Internet was established by those in academia, it was the efficient transmittance of ideas that allowed the common man to become engaged and help build it with his public presence. By creating a widespread community, they also created a widespread dialogue and their peer-to-peer relationships helped drive the technology forward. Commercialization – As vendors began to supply the network products, and the service providers the internet connections, we have seen a shift in the popular demand that now treats the technology much like a physical commodity due to the systemic use of browsers and search engines and the World Wide Web for commercial purposes.   Tool of The 21st Century What once began as a data communications network and evolved into a global information infrastructure is now a technology that manifests itself in every person’s life. It dictates how we communicate as a society, how we learn, and how we will continue to evolve. You should take credence in the fact that knowing this brief history will help you understand the trajectory we are all on as a globalized, interconnected people. web hosting Continue reading

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Raising The Bar: Fundraising And The Future

The post Raising The Bar: Fundraising And The Future appeared first on HostGator Blog | Gator Crossing . Editors Note – Cy is a friend of HostGator, currently pursuing entrepreneurial dreams in Silicon Valley. We have asked him to share his adventures. If you missed it see Part 1 The Spark: A Startup Is Born and Part 2 Perilous Pivots: When a Dream Meets Reality .   Traction is great, but it doesn’t keep a company alive. After five months of growth Contastic was picking up steam. We had hundreds of users on board and real revenue starting to trickle in. However, it was not enough to sustain our costs as a business. We had only three months of cash in our personal bank accounts left to survive. With that dwindling lifeline in mind I jumped into the process of fundraising. It started with a bang; I made a long list of all the investors I knew from our time at Lightspeed. Everyone took a meeting – leading to at least a hundred coffees and calls. With each meeting we heard a new opinion that led us to create countless iterations of our pitch deck – presenting our company in a new light each time. Little did I know this would all be for naught.     I’d fallen into the classic trap of sales – failing to qualify. We were taking advice from many investors who chose not invest – no matter how we pitched ourselves. By taking their advice we scattered the messaging and wandered away from what really mattered – Contastic . After setting into a feeling of hopelessness from all of the conflicted advice, I just gave up and pitched the next investor we met like a customer. The product we spent months refining had come to a sharp focus that could be conveyed in about a minute:   Simply put – Contastic tells sales teams who to contact, when to reach out, and what to say to close a deal. This saves time and increases prospect conversion rates. Focusing on this pithy value proposition led to instant and binary results. Investors began to either instantly love our product (we closed one spectacular investment with a 30 minute phone call), or they would simply opt out. This eliminated the slow no – investors who would waste my time with endless questions and requests for information, but never invest. Investing in the early stage is purely emotional. Either it’s love at first sight, otherwise no amount of rationalization will get you there. Armed with this knowledge, we ended up closing our lead investor on week two – with the rest of our round closing with a snap in the two weeks following the lead. We ended up raising almost double what we had originally intended. At the outset of the process our very survival was uncertain, but by its end we have the support of the very best in the world:   Although raising money concludes our series here, it’s only the beginning for Contastic as a company. This round of funding arms us with the means to compete in the big leagues. It’s up to us to sprint to build a real business. Closing our round is not the end – it is the beginning – the punctuation of a starting pistol. Now, it’s time for us to run.   About Cy I’m an engineer who loves to sell. My career started out in big data engineering for Microsoft evolved into a sales role that landed me as the founder of Contastic ( getContastic.com ). I bring the hard data-driven approach of an engineer to the softer science of sales. It’s always a pleasure for me to meet new people and help them evolve their sales practices. I blog at blog.cykho.com and tweet @cykho. web hosting Continue reading

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Google+ Moves Forward

The post Google+ Moves Forward appeared first on HostGator Blog | Gator Crossing . Most businesses opt to use Twitter or Facebook as a means of communicating with their customers, or their potential customers; though there are those that are willing to utilize G+, they often do so as an afterthought, making it a nice place for many of us to hang out who don’t like dealing with advertisements in our news, information, and social escapades. Still, with Facebook starting to trail behind the others, as it increases the amount of advertisements and decreases in popularity, many users are starting to turn to G+ as the next big platform.   What Does This Mean For Businesses? You may want to get on board with G+, and Google’s making that easier than ever for you to do now. All e-commerce business owners use some form of analytics in order to determine the best moves for their business, allowing them to find out where they want to take things from here, so to speak. While this has been somewhat possible through social media as well, many business owners find that they don’t want to pay the additional fees needed in order to access this information, leaving them questioning as to whether or not they are doing things right on the social media platforms. Well, no more! G+ now offers businesses the ability to access all of the analytic information that they need in order to determine the best methods of connecting with customers, identifying what is working and what is not, and, perhaps more importantly, works to increase the amount of control that small businesses have over their promotional activities. Offered as a part of the service now known as “Google My Business,” small business owners are able to manage many aspects of their online presence, including search results, maps, directions, reviews, and the analytical data offered to them through the use of G+.   Time To Make A Change? Google’s always worked to try to provide users with all of the information that they could ever possibly need or want (and then some), but now it appears as though they are working to take care of not just individuals but businesses as well. With all this available readily at your fingertips, perhaps it’s time for you too to consider making a change; if not permanently, at least working to include G+ in your retinue of tools. web hosting Continue reading

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May We See Your ID, Please? Part IV

The post May We See Your ID, Please? Part IV appeared first on HostGator Blog | Gator Crossing . If you haven’t seen the first three posts in this series, we’d highly recommend checking them out right here .  With that out of the way, let’s dive right into our newest batch of fake IDs! Up first is what appears to perhaps be a French ID, aside from the fact that we suspect it may not be official and, in fact, it might even be homemade.  Surely the finest colored pencils were used in order to replicate an official document, but with our collective keen eye we determined that this ID raised enough red flags for us to consider it most likely counterfeit:   Our next ID may not be completely homemade, but it’s a close second. If not for the name, age, and gender having clearly been Photoshopped in, our attention may have been brought to the fact that the picture (on the otherwise blurry photograph) is clearly a selfie. While it is possible, in this modern age, that government agencies would accept selfies for their official documents, we have our doubts about this one:   This next person didn’t really try to fool us, they apparently just sent us an image from Discover Card’s own advertising. No points for creativity were awarded for this one, but here it is anyway:   Only slightly more effort went into the following image, which is clearly just a sample identification card image, and features a birthday of 00/00/0000:   We will now enter the celebrity portion of this batch of fake IDs. The following image arrived with an explanation, and we quote: “I could only acquire a photo ID of CIA card with my name Michael Westen.” It is worth noting that the customer’s name was not, in fact, Michael Westen:   We quickly determined that we could also acquire a photo ID of CIA card in the name of Michael Westen, on eBay:   Up next we have Mr. Bradley Cooper, of “The Hangover” fame as well as the famous “Ellen” selfie from the 2014 Oscars. One way or another, he found himself on a “CEO” identification card… but he’s not getting hosting here with this ID, CEO or not:   Rounding out our celebrity portion is the character made famous by Will Ferrel in the movie Talladega Nights, Mr. Ricky Bobby himself!:   For our final image, let’s talk about puns. Puns are something that we generally try to avoid, when given a choice. But this next picture simply makes it unavoidable. This is, bar none, the best ID that we’ve ever been sent… and it’s not even a fake, per se. But if we were giving out prizes for this, then we would award this ID one entire Internet as a prize. As for that pun, well, this ID quite literally takes the cake: Yes, that is what it looks like; someone baked a cake and used their ID as decoration and then sent us a picture. They didn’t physically send us the cake, unfortunately. For the record, while our Fraud Prevention Department was highly entertained by this, this was not acceptable as a valid form of ID for our purposes, so they did ultimately have to send us a proper scan. Nonetheless, we applaud their creativity! Given that an ID on a cake is pretty hard to top (did we really just slide another pun into this post?), we will likely be retiring this blog post topic. We’ve had a lot of fun with the posts, and fraudsters beware, we’re as vigilant as ever… but a cake ID, that’s more than we ever hoped for when starting this series of blog posts. We hope you’ve enjoyed them as much as we have! web hosting Continue reading

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Considerations And Meditations On Effective Web Design

The post Considerations And Meditations On Effective Web Design appeared first on HostGator Blog | Gator Crossing . When exploring the overwhelmingly wide world of design tips, tricks, bells, whistles, gidgets, and gadgets galore, it’s important to keep in mind that the old adage of “K.I.S.S” still (very much) applies. K eep I t S imple, S tupid   Information Harvesting The words “big” and “data” and being woven together and flung around frequently these days. The Internet has very much changed the game of information harvesting. The “need to know” marketing data for which companies of old would sell off their firstborns is now readily available at the low-low cost of a brilliant web design team.   Process Improvement No one enjoys scrolling. I, for one, shudder to think at being forced to scroll infinitely to see all your things. Unless you are an endless source of news output (nod to Yahoo and Facebook), I would prefer you just tell me what I need to know and allow me the opportunity to inquire further as I see fit. Courtesy, please and thank you. In lieu of leading and guiding your time-conscious customer into a labyrinth of business glorification, events, and arguably cool stories, instead simplify your site so that your customer can easily discover what it is they require. The great thing about the Internet is oftentimes the consumer either knows exactly what they are looking for, or at the very least has a general idea. Be certain to consider the customer experience above all else.   Site Navigation & Friendliness Once your mind has been set and you are focused on ensuring the warm and fuzzy customer experience provided by a de-cluttered webspace, it is time to outline your layout. Unfortunately, most businesses seem to overthink this process. If the information or product line you are providing is minimal, then your website should be as well. If you are providing a wide range of products, then you need to invest in an amazing search tool that is fully capable of easing the navigation process. Likewise, if your site offers substantial information, articles, knowledge bases, etc., then you should also include an all-encompassing search bar.   While many of these items are basic and somewhat arguable, a mastery of fundamentals is the foundation of true greatness. The Internet has already seen an uptick in the use of flat UI to improve navigation speed and overall look/feel. Laser focused content has also become more popular as companies seek to reduce clutter and hasten the transactions with their busy customer base. Finally, acquiring and tracking information in a wise, considerate, secure and thoughtful way has also risen to the forefront of Internet innovation. Don’t be the last business left back in the 2000s. As the eloquent English singer-songwriters, Anthony Newley and Leslie Bricusse, wrote: “It’s a new dawn, it’s a new day…”   Image Source: http://www.centerforinnersciences.org/uploads/1/6/1/3/16136688/1635408_orig.jpg web hosting Continue reading

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