Tag Archives: channel-partnerships

Strategic Channel Alliance:  An Emerging Partnership Type in the Channel

Datapipe and Equinix Success Story As channel partnerships continue to deepen and evolve, we see the continuum of partnership types expand. Years ago we could clearly delineate a channel partner from a strategic alliance. Today, those lines are blurring. Datapipe and Equinix represent a classic example of this. What started… Continue reading

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Local-Focused Cloud Marketing Service Yodle Files for $75M IPO

Yodle, a provider of cloud-based marketing automation solutions for local businesses, has filed for an Initial Public Offering aimed at raising $75 million which will help the company expand its sales efforts, channel partnerships, distribution channels, and global market penetration as well as enhance its core marketing products. Continue reading

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